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Prostate Cancer Awareness Month and the Importance of Early Detection

Unmasking the Silent Threat

Prostate cancer is a significant health concern across the world, particularly among men. The National Cancer Institute says it is one of the most commonly diagnosed cancers and the top cause of cancer deaths in males.

By promoting prostate cancer awareness, all hospitals can help people understand the risk factors, symptoms, and importance of early detection. This knowledge helps patients take actions such as adopting a healthy lifestyle, undergoing regular screenings, and seeking medical advice for any concerning symptoms.

Hospitals can also help reduce the stigma associated with prostate cancer. By actively promoting prostate cancer awareness, you can create a support system and an environment that encourages men to seek medical help without embarrassment. The result: Earlier diagnosis, more effective treatment, and improved overall outcomes.

What We Offer for Prostate Cancer Awareness Month

Talking about prostate cancer can be difficult. Health risk assessments (HRAs) are a great way to start that conversation. 

HRAs enable users to conveniently seek treatment at the right point of care for their situation AND your facilities’ resources. Our risk assessments promote prostate cancer awareness by identifying individuals who may be at higher risk due to factors such as age, family history, or lifestyle choices. Based on the assessment results, hospitals can provide targeted educational materials, counseling, and screening recommendations to raise awareness and encourage appropriate preventive actions.

Our Prostate Cancer Risk Assessment is Always a Top Performer

With over 52% completion rates and 56% of users clicking on a follow-up call-to-action, the ROI is easy to see.

Other statistics:

  • 71% are 45-54 years old
  • 9% are 55-64 years old, and
  • 23% of users reported having a screening plan 
  • 41% have discussed a screening by age 50

What Healthcare Marketers Can Do

Our evidence-based Prostate Cancer risk assessment estimates users’ current risks and high-grade risks of prostate cancer. The calculations consider lifestyle, genetics and personal health histories. We update it regularly.

Want to know the type of people you should be focusing on? Curious as to what to say to users post-completion? We can help. One of the great features of our HRAs are the Follow Up Strategy Guides. Take a look at our Prostate Cancer Follow Up Strategy Guide for 6 different personas with relevant calls-to-action.

Take advantage of our special pricing on HRAs that align
with upcoming Health Awareness Months.

Click Here to Learn More

What else is happening in September?

Prostate Cancer Awareness Month isn't the only thing happening in September. Check out our calendar to find out what other opportunities you can promote in September and year round.

Download Calendar PDF

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Patient Consent to Communication of Personal Health Information (PHI) through Standard SMS/Text Message and/or Email

Welcome! Your healthcare provider has partnered with HealthAware to help guide you through your care plan.

Who is HealthAware?
HealthAware provides health support programs (HSPs) delivered via standard SMS/text message and/or email. Your HSP is under the direction of your healthcare provider and is designed to support you in your health journey by providing education information related to:

  • Your health support program
  • Behavioral prompts/check-ins
  • Assessments/progress reports
  • Appointment reminders
  • Other health related messages or programs pertaining to my health support program

These HealthAware programs are for educational purposes only. They cannot provide, and are not intended as a substitute for medical care. The programs are automated, and therefore not actively monitored. In the event that medical care is needed, please call your healthcare provider or 911.

Why do I need to accept this patient consent?
HealthAware uses standard SMS/text messages and email messages that are not encrypted to communicate information with you about your HSP. Consequently, there is a risk that an unauthorized third party could view the information being transmitted.

To whom does HealthAware disclose my PHI (Personal Health Information)?
HealthAware only discloses PHI to you and your healthcare provider. HealthAware does not disclose PHI to any other party, such as marketing or sales organizations.

By clicking “accept” on a web page, clicking a link that is clearly labeled as a means of indicating consent, or replying “yes” to my consent prompt via text message, I agree to the following:

I hereby consent and state my preference for HealthAware to communicate with me via SMS/text message and/or email regarding various aspects of my health support program (HSP), which may include my PHI, behavioral prompts/check-ins, assessments and progress reports, appointment reminders, and other health related messages or programs pertaining to my health support program.

I understand that standard SMS/text messaging and email are not confidential methods of communication and may be insecure. I further understand that, because of this, there is a risk that standard SMS/text messaging and email regarding my medical care might be intercepted and read by a third party.

I may revoke this consent in writing except to the extent that HealthAware and/or my healthcare provider has already made disclosures in reliance upon my prior consent. If I do not accept this consent, or if I later revoke it, the commencement, continuation, or quality of my treatment will not be affected, but my enrollment with the HSP delivered by HealthAware will be terminated.